You know what’s pretty refreshing to see anymore? It’s when a company actually cares about its customers and will sacrifice a little bit of income right now for a chance at a lot more down the road. Specifically I’m talking about my recent experience with Omaha Steaks.
You see, my mom purchased us this really nice Value Assortment from them. It had some pork chops, some chicken breast, some gourmet hot dogs, hamburgers, several other things and then the main dish, if you will, was sirloin steaks.
The package was delivered right when they said it would be in their Styrofoam box packed with dry ice. We unpacked the box and checked it all out. Everything was okay but for the steaks. There were 4 steaks and 3 of them looked ok, with the 4th being not so much.
I had noticed the certificate in the box offering an unconditional guarantee so I took them up on it. I called in expecting to get some kind of runaround and hassle but nothing like that came to be. I was hoping to have them replace the one bad steak, which they did. But they did even more.
Not only did the one bad steak get replaced, they just went ahead and sent a whole new box of 4. This might be solely due to how they package their stuff, they might not be able to break up a set or something. And they threw in an extra box of hamburgers for our troubles.
I was thoroughly impressed with the treatment I received from them. They replaced what I had a problem with and gave even more. This was the first time we had “ordered” from them. Our package wasn’t even the fancy one with filet mignon and stuff, it was a super sale pack. Probably the best deal you’d find from them.
But Omaha Steaks doesn’t care, they treated me like a long time customer. They know that for the price of a box of burgers and steaks today, they have likely gained more than that in future sales (and positive word of mouth/blog).
So it was pretty cool. And the steaks and burgers were good.